SE/C

Project                                                            

 

Date            

 

V#         

Sales Excellence Canvas

 

Att                                                                                                         _

Customer Problem

 

Main competitors

 

Sales Channels

 

First customers

First channels

First 3 steps in

sales to tackle these

 

Customer Persona

 

Competitor‘s

Sales Approach

 

Price-Strategy

 

Solution & Product

 

Sales USP

Aim

Get your sales excellence strategy together easily.

 

 

How to use

Team: Get together your sales and executive team or whomever you want to be part. Size: Printout the SE/C in A0 and pin it on a wall.

Post-It: Yes, write your ideas (max 5 words) on them and stick them in the rounded

squares.

Direction: Start upper left, go down, then go further right up/down column by column.

Share: When ready, share your SE/C strategy within your company. Implement.

Evaluate and iterate.