The third China International Import Expo (CIIE) will be held in Shanghai from November 5th to 11th, ZEISS will consecutively participate in the CIIE for the third year. As an internationally leading technology enterprise operating in the fields of optics and optoelectronics, ZEISS will set a booth at the new "Public Health and Epidemic Prevention" exhibition area, focusing on exhibiting its multiple innovations and solutions in the fields of epidemic control research, disease diagnosis and treatment, and eye health.To get more news about CIIE 2020, you can visit shine news official website.
The COVID-19 has impacted the world economy on multiple fronts this year, and attending this year's CIIE is of great significance to business development and deepening cooperation for ZEISS. "The third CIIE will inject a shot of cardiotonic to the global trade and provide an opportunity for international companies like ZEISS," said Maximilian Foerst, President & Managing Director of ZEISS Greater China. "ZEISS will showcase new technologies and new products this year, and work with partners to turn the crisis into an opportunity."

The control of diseases, especially infectious diseases, has been an important topic in human's scientific research for hundreds of years. While the modern bacteriology research has brought indelible contribution for infectious diseases conquest. Back in the 19th century, Robert Koch, winner of the 1905 Nobel Prize in Physiology or Medicine, already studied infectious pathogens with a ZEISS microscope and proposed the famous Koch's postulates, which are still used as an important theory today in looking for viruses' pathogen. For nearly two centuries, ZEISS has never stopped helping mankind control epidemics with its optical technologies. During the COVID-19 pandemic, ZEISS' products like ZEISS Celldiscoverer 7 (a fully integrated high-end automated live cell imaging system) were used in virus studying and vaccines developing. All these products will be exhibited at this year's CIIE.