SEO Statistics to Help You Land On The First Page
Search Engine Optimization; short for SEO, is a process dealing with the optimization of websites in such a way that they could get high ranking in the search engines. This is basically performed to increase the number of visitors or traffic to a website.
When we open a search engine such as Google or Bing and type certain words, we get a number of results through these engines. The results that are displayed on the initial pages are the ones that are visited most by visitors. If the website is well made and follows all the algorithms that the search engines adopt to display the result, then the website is displayed on the first page or the next few consecutive pages. Thus, the higher the ranking of page, the higher is the number of visitors for that website.
Search engine optimization is widely used now-a-days by software development companies to increase the business of their organization or for the client who is availing these services. Every organization wants to display its presence in global market and what else can be the best medium than Internet. Internet, today, has come a long way and has become the necessity of every technical or non-technical person searching for and posting information.
Without SEO experts, it is not possible for a website to show its presence on the internet as there are hundreds of thousands of similar websites and the main area of the competition is the customers. They cannot reach to their target customers without having designed a quality site embedded with the potential content and following all white-hat SEO activities. A typical SEO service firm employs several ways to increase the ranking of a website.
Few are Mentioned Below:
In this, certain inbound links are created for a website. This can again be through different activities like directory and article submissions, link exchange, blog posting and others.
One should specify, which keywords best describes the website. This can be easily achieved through a rigorous brain-storming process and then jotting down the relevant word/phrases for which the site can be searched for. Keyword analysis takes into account the level of competition as well as number of searches for that keyword.
This is very important and should be followed by every firm involved in SEO activities. This is done by the software documentation team by copywriting the material they post online so that others cannot copy it and use it for their own interest.
Coming on to What Benefits can be reaped through SEO
Some advantages are:
Thus, we can say, that if one follows all the SEO activities in a well-planned manner adhering to the search engine guidelines, one can expect their business to flourish.